YOUR TRUE COLOURS (Summary)

Colours can be powerful and influence people in every way of them life. Human can use that type of advantage in a world of trade.
To begin with, food manufacturers argue that colour arouses an appetite. It depends on culture what type of colour do an influence on the sense organs.
Secondly, a researcher John Ott, during the investigations of colours, has noticed that colours can have an effect on a nervous system. Red enhances an activity and blue affect in opposite way.
Marketing companies use colours in order to attract customers or not to stay long in the restaurants.
All in all, colour is high – powered stimuli in people lives.